'Get in the Van' and Other Tips for Getting Meaningful Customer Feedback

You must iterate and improve constantly to stay ahead in today’s market, and customer feedback is the key to that effort. But sometimes you’re not getting the kind of feedback you need and sometimes it's not always clear how to effectively parse all that raw data. Michael Sippey of FirstRound shares his take on how you can get more output from your customers than you could have ever thought.

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