Email Sales Metrics: How to Find and Track the Numbers that Matter

So much about sales is finding and using the right kinds of metrics to drive your success. This is no less true of emails, and when data is king, it’s important to know what pieces you should be focusing on and how you should applying that wealth of information. Michael Thomas of Zapier outlines the ways that you can identify, track, and optimize all that input and begin selling better than ever before. 

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