Is Your Crappy Traffic Foiling Your CRO Efforts?

There’s a big difference between traffic and useful traffic and getting any kind of traffic is hard enough to begin with. If you want to turn those eyes into conversion and sales, you have to make sure that enough of the right kind of people. That means effective ads and better targeting and if that’s a blindspot, Jacob Baadsguard of Unbounce explains exactly what he’s learned about both.

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