Build Your User Base with These Human Behavior Hacks

If there’s one unalienable truth of startup success, it’s that you need to understand your audience. This is hard, but not impossible. People’s decisions don’t always make sense and that can make it extremely difficult to pin down specific behaviors and interests. FirstRound takes this concept and finds ways that you can use that unpredictability to your advantage and build the kind of user base you’re dreaming of.

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