Uber’s New Tipping Policy Is a Mistake

If you didn’t know, Uber recently changed their policy on tipping, giving drivers the options to solicit tips from their riders with signs and questions to the passengers. The main problem here is that the tipping can’t happen in the app, but with some other form of transaction like handing over cash. As you might imagine, this kind of inconvenience can do enormous damage to the app that is all about convenience. Rafi Mohammad of HBR dives deep into this issue and lays out all the reasons why Uber should consider another change in policy.

Ed LynesComment