A Quick Market-Driven Guide to Choosing a ‘Profitable’ Start-Up Name

A name is just a name right? It can’t possibly be that important when compared to all the other decisions that will affect your success and failure, right? Well it turns out that while a name might not be the most financially important decision, it’s worth seriously considering what your name is going to be when you first set out to make a company that people care about.

Ed LynesComment